A futuristic upgrade inspired by the UAE’s space age
The Giving Movement, the region’s first sustainable athleisure brand, drops a collection paying homage to the new space-age future of the UAE.
Emirati astronaut Sultan Al Neyadi’s first spacewalk, set a breakthrough moment for the Middle East: a legacy of the future. Reflecting this incredible feat and the bright future that lays ahead is the new Metallic Collection by The Giving Movement. The Dubai-based brand never shies away from celebrating the nation and the region, creating a new collection that represents a future of limitless ambition, potential, and achievement.
The collection includes the three bestselling ranges by The Giving Movement: Lounge, Active and Shell. Leading the charge are the hoodies and joggers from the Lounge collection – in full metallic designed to power start summer wardrobes. Made from 50% organic cotton and 50% recycled polyester, the Organic Cotton Blend brings back the ultra-soft fabric that transformed sustainable regional loungewear.
Alongside Lounge are the Active pieces that recharge a new season of workout routines: drawing every workout move with a silver lining of metallic threads and stitching. The leggings, shorts, and tops return with a palette of seven dark hues that let the stitching stand out – in the signature Softskin100© made from 80% recycled polyester and 20% recycled spandex. The Active pieces also introduces a new print, exclusive to the Metallic Collection, in the light COTTONSEY100© fabric of 50% organic cotton and 50% recycled polyester. The space-age inspired logo takes center stage and celebrates the nation’s journey to outer space.
In a reflective take on the classics, the Shell collection introduces reflective strips into the collection, adding silver panels to the signature Reflective Re-SHELL100© pants and hooded jacket, made from 100% recycled nylon. Stealing the show are the fully-reflective, colorblock Shell pants and jacket featuring muted panels, introduced as the new hero piece for any renegade closet.
In true The Giving Movement fashion, the collection is designed to be mix-and-matched. Whether it’s going full-chrome via the Lounge or Shell sets, or adding a silver lining to a night out through the Active tops, Metallic is the trailblazing collection reenergizing summer’s bestsellers with inspiration from starry skies and outer space.